Tag Archives: Brazil

Doing Business in Brazil – Recap

We’re finally back in the states and I once again have a reliable internet connection. Here are some photo highlights that I missed posting:

Last Monday, our first visit was to Petrobas, Brazil’s government owned oil and gas company.

Fun fact (from wikipedia): Petrobas is the largest company in Latin America by market capitalization and revenue, and the largest company headquartered in the Southern Hemisphere by market value.

Petrobas meeting in Rio de Janeiro.

Petrobas meeting in Rio de Janeiro.

To bookend our trip, our last meeting was at Coteminas with Josué Gomes da Silva, Owen ’89. He is not only the President of Coteminas, but he is also on the board for Petrobas. This was definitely the highlight of the trip.

Fun fact: Before meeting with us, Josué had a lunch meeting with the Finance Minister of Brazil.

Mr. Josué Gomes da Silva is the fifth person from the left in the front row.

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Doing Business in Brazil – Day 3

Here are some photo samplings from Day 3 of our trip:

Looking at competitor prices as well as shelf space and promotions in store.

 

In store.

Municipal Theater - across the street from the store.

Cathedral down the street

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Doing Business in Brazil – Day 2

Bom Dia! I’m in Sao Paulo, Brazil for a class trip this week. While here, we’re doing some market research for a company as well as visiting local businesses. The class is called “Doing Business in Brazil” and is led by Prof. Mark Cohen.

On the 2nd day, we visited . It’s a cosmetics company, similar to Avon. They gave us an extensive tour of the manufacturing facilites.

Here are some photo highlights:

Rob Havens (our token first year) in the warehouse.

Rob Havens (our token first year) in the warehouse.

Me on a cardboard couch.

Fun facts:

6000 employees work at the Cajamar facility where we visited.

They offer daycare on site as well as a medical center, a tailor, and cafeteria. (The best part of  the visit was to the nursery!)

Employees need only pay $10 a month for breakfast and lunch.

Their slogan, Bem Estar Bem, means well being well.

Natura focuses on hiring a diverse group of individuals. They have a large population of the hearing impaired working in the warehouse. As a result, many of the employees speak sign language in order to communicate with everyone.

Natura uses novellas (soap operas) to advertise with product placement.

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